Understanding Customer Motivation in Sales

Created by: Talentquest
5.0 1,168 views Prime
Last Updated 09/2020
English
30-Day Money Back Guarantee
Full Lifetime Access
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15 min! Run Time
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Amendment 42-24 Authorized for use 1 January 2025 / Mandatory 1 January 2026

Description

Purchasing decisions rest on a mix of rational and emotional factors, and understanding them is both a science and an art.

What this course covers:

  • Motivational models and the sales process
  • Typical purchasing behaviors and what drives them
  • Ongoing customer research to track market and competitor changes
  • Using buying-decision principles to satisfy and attract customers

For sales professionals who want to better understand and act on what motivates buyers.

System Requirements

See System Requirements in the Coggno Knowledge Base

Table of Contents

• Explain the factors that influence purchasing decisions
• Determine how customers make buying decisions
• Use research methods/tools to understand customers

Frequently Asked Questions

This course is designed for employees who need to complete Understanding Customer Motivation in Sales training

Yes. This course is designed to meet applicable federal requirements and commonly mandated state standards. Always confirm specific state or industry requirements with your local regulations.

The course takes approximately 15 minutes to complete and can be paused and resumed at any time.

No. This course does not include a certificate of completion.

Yes. You can assign this course to individuals or groups using Coggno’s LMS, or purchase multiple seats for your team.

Yes. This course can be exported for delivery in most learning management systems (SCORM compatible).

Yes. The course is fully self-paced and available 24/7.

Yes. This course includes a knowledge check to reinforce learning and verify completion.

Learners have lifetime access from the date of purchase.

Yes. A preview is available so you can review the course format and content before purchasing.

Yes. Content is reviewed and updated as regulations and best practices change.

Yes. This course is available for free with an active Prime Subscription.

Yes. Refund requests can be submitted within 30 days of purchase.

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